Founder · AI consultant · researcher
Founder building AI agents and search systems
Andrew Ansley is an AI consultant, software founder, and Search Engine Land contributor. He builds agentic systems for marketing teams and researches how search engines understand, rank, and retrieve information.
What I work on
My background is in search: technical SEO, entities, content systems, and the messy mechanics behind how information gets understood. Today that same work extends into retrieval, agents, persistent memory, and durable automation.
Read the full biographySelected writing
A primary-source analysis of more than 14,000 attributes exposed in Google's Content Warehouse documentation, including PageRank variants, NavBoost, embeddings, site focus, authority, clicks, and demotions.
Read at Search Engine LandA research-led guide to entities, semantic search, knowledge graphs, entity linking, structured data, and using entity relationships to organize web content.
Read at Search Engine LandIndependent reach
The Google leak analysis has been cited in academic work and used by other Search Engine Land contributors.
Current work
Founder
A live-web research, persistent memory, and scheduled-agent platform delivered through MCP and web APIs.
Visit MCP ScraperFounder
An agentic execution system for research, strategy, and search-everywhere optimization workflows.
Visit ThorbitAI consultant
Consulting and implementation for businesses that need practical AI-agent systems tied to real workflows.
Visit Get AI StrategyConversations
Interviews and podcasts about entity SEO, AI content, topical authority, and building with agents.
Browse appearancesVerified elsewhere